The wait is over for the highly anticipated inaugural Unrivaled Basketball season. It's a full court 3 v 3 league founded by WNBA greats Napheesa Collier and Breanna Stewart. The unique thing about the league is that is it founded on an equity-based financial platform giving the athletes a great salary and ownership. One woman who has been pivotal in the buildout is Chief Brand Officer Kirby Porter. Kirby is an award-winning sports entrepreneur and brand builder, a self-proclaimed 'marketing girlie,' founder of New Game Labs, the first marketing hire at Will Ventures, and former Harvard Women's Basketball captain. Today we dive into the league, the importance of women's basketball in the growth of women's sorts, NIL, how her playing days shaped her professional career and more!
The wait is over for the highly anticipated inaugural Unrivaled Basketball season. It's a full court 3 v 3 league founded by WNBA greats Napheesa Collier and Breanna Stewart. The unique thing about the league is that is it founded on an equity-based financial platform giving the athletes a great salary and ownership. One woman who has been pivotal in the buildout is Chief Brand Officer Kirby Porter. Kirby is an award-winning sports entrepreneur and brand builder, a self-proclaimed 'marketing girlie,' founder of New Game Labs, the first marketing hire at Will Ventures, and former Harvard Women's Basketball captain. Today we dive into:
To follow & learn more about Unrivaled: unrivaled.basketball
Follow along with Kirby on LinkedIn.